In Paris and Milan, the fashion of art and nature by Eva Jospin

Forests sculpted in cardboard, immersive installations like the great land art artists... The exhibitions of the contemporary French artist Eva Jospin offer to discover a set of works that are among the most recognized.  The author of the spectacular hand-embroidered decor for the last Dior haute couture fall-winter show in the gardens of the Rodin Museum in Paris, this renowned visual artist is now honored by events in France: at the Musée de la Chasse et de la Nature and the museum of impressionist painting in Giverny. A new meeting with the Italian brand Max Mara and the important art foundation of its industrial group is about to enlarge this family. Luxury and fashion and environment are conquered by his art of space inhabited by magical trees.

4 minutes
VILALS decoration Eva Jospin
© Eva Jospin

Sculptor Eva Jospin’s cardboard decors: visit two exceptional exhibitions during a trip to Paris

To become a visual artist and sculptor whose practice goes beyond the boundaries of art to those of ecology is an objective to which Eva Jospin’s “committed” works respond. However, the world of politics seems foreign to her. She prefers to speak of dream and beauty in her works of art, which the public and professionals have been able to discover in recent years.

Trained at the École nationale supérieure des Beaux-arts in Paris, she has worked on the architecture and landscapes of the Villa Medici in Rome. Since then, she has made a name for herself in institutions with international influence, such as the Palais de Tokyo. Her work in the renovated historic buildings of the Beaupassage shopping centre in the heart of the French capital has also been noticed. An initiative of the real estate developer Emerige: a real estate group that is also involved in the art world with the Emerige Endowment Fund (which encourages young artists on the French scene) and which invests in real estate programs with sustainable and innovative values. Elsewhere in France, the city of Nantes and the landscape and art estate of Chaumont-sur-Loire are among the lucky ones to have been awarded permanent works by La Française. These are figurative, symbolic pieces with a strong emotional impact. They give another dimension to nature and evoke its condition, its strength and its fragility.

In detail, the sculptures or models and drawings from the essential part of the universe of the artist Eva Jospin. Each of her new interventions in the public space, a remarkable architectural site or an emblematic garden becomes a totally unique piece.

VILALS decoration Eva Jospin

C. Dario Lasagni | Courtesy Collezione Maramotti

Why is art that perfectly imitates natural landscapes so fascinating?
The answer is two installations by Eva Jospin, to be seen during a weekend in Paris and its region.

  • The exhibition “Galleria” will take place from November 16, 2021 to March 20, 2022 in the magnificent 17th and 18th century Parisian mansions where all the exhibition rooms of the Musée de la Chasse et de la Nature are located. In this context where history predominates, the artist lays out the red carpet for his forests cut with the greatest precision. This is done from the mostly natural material of cardboard.
  • The carte blanche offered to Eva Jospin by the Musée des Impressionnismes Giverny unveils a special commission from the museum to the artist as well as a selection of her emblematic works that have travelled from France to Rome. To be discovered in this attraction in the village of the impressionist painter Claude Monet, from November 19, 2021 to January 16, 2022.
VILALS decoration Eva Jospin

C. Dario Lasagni | Courtesy Collezione Maramotti

Artist Eva Jospin’s Microclima project: an all-wooden world created for Max Mara in Milan

Italy, which the artist discovered as a child during a language stay, is once again opening its doors to him. Following her artist residency at the Villa Medici in Rome during her early years, her project for the Italian ready-to-wear group Max Mara Group is much more than a simple tailor-made art installation.

In Paris, at the Musée de la Chasse et de la Nature, Eva Jospin’s major exhibition “Galleria” echoes the decorative concept of the ancestor of furniture considered as the cabinet of curiosity of the Italian Renaissance: the studiolo. The spirit of the Baroque landscape artists, mixing elements of the forest, rocks, waterfalls and other lianas, are also perceptible. In Milan, her installation is more global and fully deploys her signature: the sculptural landscape of a cardboard cut-out forest. She multiplies it tenfold with the architectural and vegetal style that has made her art so successful with cultural venues as well as with brands in the clothing industry.

In the hyper-centre of Milan, near the Duomo and the luxury shops that come alive during the Milan International Furniture Fair, Max Mara’s iconic store will soon be reborn under the impulse of art and nature.

In 2022, the Max Mara flagship store in Milan will be crowned with an in situ installation designed by French artist Eva Jospin: Microclima. In collaboration with a perfumer, the artist has designed a tropical greenhouse with a scented interior and plant sculptures made from cellulose. The first organic material that exists on Earth and the essential component of wood. From this rooftop, the terrace of the Italian brand Max Mara faces the famous Piazza del Liberty. The origins of this public square go back to the Liberty style, the Italian equivalent of Belgian and French Art Nouveau, which was inspired by and reproduced the patterns and lines of nature.

VILLAS decoration Eva Jospin

C. Dario Lasagni | Courtesy Collezione Maramotti

VILLAS decoration Eva Jospin

C. Dario Lasagni | Courtesy Collezione Maramotti

For Microclima, Eva Jospin was also inspired by the canons of European architecture, decorative arts and its trends, this time the garden factories fashionable in the 19th century. With this artistic project, the artist concludes the promise of a natural, physical and poetic environment in an urban, and industrial, world in notable evolution.

This upcoming event is financed thanks to the active involvement of the private art foundation of the Max Max Group, which is very involved in art (as well as design): the Collezione Maramotti. An exceptional collection, open to visitors in the historic headquarters of the Max Mara company, in the countryside of the elegant city of Reggio Emilia, capital of the province of Reggio Emilia. About a hundred works from the 1950s to the present day and projects commissioned from international artists are regularly presented.